B2B iGaming Development Studio Ruby Play entered the U.S. market for the first time after signing a content distribution agreement with YSI (Yellow Social Interactive).
YSI is a fast-growing social game operator and has a bold ambition to become one of the leading operators in casino entertainment. As part of this new partnership, RubyPlay will provide more than half of its expanded portfolio to social casinos across multiple U.S. states.
This launch marks RubyPlay’s first foray into the realm of social gaming. The studio worked closely with YSI to adapt the shape and feel of each title appropriately to optimize all games for the social gaming landscape. 경마사이트
Players can use two types of in-game currency, Gold Coin and Sweep Steak Coin. This combines entertainment and potential rewards to promise real goods that can be rewarded, while also providing a gaming experience.
The deal represents an important step forward in Ruby Play’s intention to increase its presence in the United States, as it plans to enter regulated iGaming states in the near future.
Dr. Eyal Rose, RubyPlay CPO, said, “I’m really excited to start this exciting journey with Yellow Social Interactive.” “This partnership not only celebrates our first U.S. presence but also highlights our commitment to delivering an innovative, responsible and engaging gaming experience. We want to provide an exceptional social casino experience that resonates with a wide audience, so we’ve worked hard to tailor our services accordingly.”