Caesars Entertainment Co., the world’s most diversified casino entertainment company, and DraftKings, the leading sports technology entertainment brand in the U.S., agreed to provide Caesars with market access to DraftKings’ online gaming products on condition that the parties pass applicable laws and secure applicable gaming licenses. DraftKings’ market access is exclusively granted to Caesars throughout certain states where Caesars operates casino properties.
“The Caesars agreement with DraftKings, their first multinational partnership, brings together existing leaders in gaming, everyday fantasy sports, and sports betting, giving customers more choice,” said Mark Prisora, president and CEO of Caesars Entertainment. “This alliance is the latest initiative for Caesars to leverage our database, generate new revenue streams in the growth market, and raise awareness in sports, in part creating new sports-themed customer experiences at resorts across the country.” 카지노사이트 순위
“Working with these world-class gaming organizations will speed up the national rollout process and give you the opportunity to work with one of the largest and most established industry leaders in the world,” said Jason Robbins, CEO and co-founder of DraftKings. “We look forward to working with Caesars Entertainment to create some of the most innovative and engaging sports and entertainment products and events for our customers.”
DraftKings will promote Caesars Entertainment as an official casino resort partner in the week the companies work together, while Caesars Entertainment will receive a stake in DraftKings. Caesars will also be able to continue to offer their own branded sports betting and online casino apps in each of these states, and will retain their own key access in all states under the rules under the contract.