Fast-growing iGaming business Checkd Group has signed a deal with bet365 for a new run of the much-loved I Had Trials Once podcast series, with major operators leveraging the partnership to promote the free-to-play 6 Scores Challenge.
With over a million downloads, the popular podcast features regular host, non – league Radcliffe striker Jordan Hulme and former Salford star and current football agent Gareth Seddon.
The first guests on the new three-month journey for bet365 are former Charlton and Bristol City Manager Dean Holden. Each week, the two hosts will produce a video promoting the 6 Scores Challenge, which will be introduced through the I Had Trials Once social channel.
The new series is the latest in a series of podcast and video partnerships with industry-leading brands that have brought significant connections to Checkd’s large sports fan community.
Part of the checked group, checked media is producing I Had Trials Once, along with promoting bet365 and the popular six score challenge. The free game offers a top prize of £1 million if the player accurately predicts the scores of the six selected football matches.
Will Tyrrell, Head of UK Media at Checked Media, said. “I’ve been through a hard time Once it’s been a huge success after attracting a big enthusiastic audience for the first time and bringing it back with such a big operator brand is fantastic. 온라인경마
“Dean Holden was a great guest with an interesting story that served as a valuable promotional tool for bet365’s six-score challenge while starting a new series that was sure to be very fun.”
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